Simple, practical items don’t have to be boring. Helix offers a tactile, satisfying experience for fidgety hands, and functional use for the desk environment the rest of the time.

Helix is a magnetic fidget coil made from 8 hard plastic arcs with a magnet in each end. You can twist, turn and click the pieces for mind-easing movements or use them on a fridge or magnet board to hold up your favorite inspirational quotes and postcards. The pieces naturally arrange into a continuous coil or a set of 4 rings that can be separate or linked. The gradient color palette in each set elevates these magnets to a must have on every designer’s desk.

Blue Sky

This product was born out of a blue sky exploration where a variety of magnetic fidget concepts were explored. Have you tried engaging in a blue sky approach? In the rush to get to market with a certain product idea, companies can miss out on engaging the full creative capabilities of their design partners. Before getting married to one idea or one solution, let’s explore a range of possibilities and we may be very surprised by where we end up. The sky’s the limit!